Complimentary · Exclusively for TBRS developers
From first clickto signed buyer.
A complimentary pipeline audit for developers featured in The Branded Residences Report. We review how enquiries move from your ads to a signed buyer, and where they are being lost on the way.Start your auditFind out where your buyers drop.
Request receivedThank you. We will be in touch to set up access and your walkthrough.Meanwhile, read how the audit works below.
₹8,320 Cr+Revenue generated for clients
10,00,000+Leads generated and tracked
122Brands across 6 countries
85People, since April 2022
Who runs the auditCatalys brings the buyers.
A performance marketing team of 85, since April 2022, and the system our clients use to call, follow up and track every enquiry to the signature.
Catalys brings the buyers.
LeadTracking makes sure none are lost.
A performance marketing team of 85, since April 2022, and the system our clients use to call, follow up and track every enquiry to the signature.Performance marketing on Meta and Google for real estate, hospitality and luxury brands. 85 people, founded April 2022, 122 brands across 6 countries.The lead-management system our clients' sales teams use to call, follow up and track every enquiry from the first click to the signature. Over 10 lakh leads tracked.Clients include
What the audit covers
Most developers know how many enquiries came in. Fewer know how efficiently they were bought, how quickly they were worked, and where the process let them go. The audit looks at all of it.
Every stage after the click, and the gaps between them.
01Ad accountsMeta and Google spend, targeting, creative and cost per enquiry against what we see across branded and luxury projects.
02Lead flowWhere enquiries land, how they reach the sales team, how fast they are picked up and what gets recorded.
03CRM and processStages, follow-up discipline, ownership and what is missing between enquiry, site visit and signing.
04Gaps and fixesThe leaks we found, what each is likely costing, and the three changes worth making first.
How it works
Three steps, seven to ten days.
01Share accessRead-only access to your Meta and Google ad accounts and your CRM. Nothing changes on your side and nothing needs exporting.
02We reviewWe map how an enquiry moves from ad to signing and mark where it leaks. Seven to ten days, depending on how many systems and processes are already in place and the scale of spend.
03A 45-minute walkthroughWith whoever decides on marketing partners: head of sales, founders, directors. You see where buyers drop, what it is costing, and what to fix first.
One buyer, forty-one daysWhat a fully tracked
IllustrativeWhat a fully tracked
enquiry looks like.
EnquiryDay 111:04 pmFrom a Catalys campaign, 4 BHK in a branded tower
Called backDay 14 minOne advisor, timed in LeadTracking
Site visitDay 6VisitSales lounge, every follow-up dated
SignedDay 41₹9.2 CrSent back to Meta to find more buyers
Questions
Questions we get asked.
Is it really complimentary?Yes, for developers featured in The Branded Residences Report. No retainer, no obligation. If the numbers are fine, we will tell you so.
What do you need from us?Read-only access to your Meta and Google ad accounts and your CRM. No exports, no set-up on your side.
How long does it take?Seven to ten days from access, depending on how many systems and processes are already in place and the scale of spend.
Who should join the walkthrough?Anyone who decides on onboarding a marketing agency: head of sales, founders, directors. Forty-five minutes.
Is our data safe?It is used only for your audit, under NDA if you want one, and never shared. Access is revoked once the walkthrough is done.
What happens after?You keep the findings. If you want help with the fixes, we talk about that separately.
Find out where
your buyers drop.
Start my audit
your buyers drop.